building outstanding life science sales & marketing teams


Articles: Best Practices

What Culture Is, and What It Is Not

  Cultural fit is essential to a happy and productive working relationship. But so much is written about “company culture” that this seems a trite and clichéd statement.   That’s exactly why I wanted to write about it. Because most of this talk about culture focuses on the frivolous and the unimportant. This distinction needs to be made. Culture is: The way tasks and projects are approached The degree of conformity required within the organisation The level of formality expected...

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Five Years’ Experience, Or One Years’ Experience Five Times?

Take even a cursory look at the job ads on your Linkedin feed, and you’ll see references everywhere to the need for applicants to have a certain level of experience in order to be ‘suitable’ for a role. A pointless exercise But this is actually fairly pointless. After all, what does “years of experience” really tell you about a person? If someone has spent five years doing the same job, but the vast majority of their learning and development occurred...

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Initiative – Why It Matters Now More Than Ever

“If it ain’t broke, don’t fix it” is one of those well-meaning expressions which is often applied where it doesn’t belong. It may be generally useful household advice, but in 21st century business? Well, just look at what happened to Nokia. For most of history, it was probably good business advice too. Adopt successful formula, execute, scale. But times have changed. Unrelenting technological progress and the social changes that result means that this one successful formula is ever-elusive. The rewards...

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